We know that Google's financial results were impressive stellar last week with record sales of $ 9 billion for the second quarter of year.
And we all know that google 97% revenue is came from advertising, but what type of advertising?
If you've wondered where Google gets money from all that - apparently the answer is primarily the financial services sector. Searches for "cheaper homeowner loans" or "remortgage with bad credit" can bring up to $ 50 per click for the search giant. That is $ 50 per click - which does not necessarily even a web user is going to be a customer.
An analysis conducted by Internet marketing specialists WordStream identified the top 20 industry sectors of ads most popular keywords on Google Search with surprising results.
However, radical and innovative techniques Google might want to be your public profile, is the industry plain old insurance represents, these calculations, a whopping 24% of the 10,000 keywords - and pay an estimated $ 54.91 per click for competitive keywords. Loans come in second with 12.8%, with a cost per click of $ 44.28, and the mortgage of 9% and $ 47.12. As Larry WordStream Kim wrote in a blog, is because "these industries can afford to pay much to acquire a new customer."
And we all know that google 97% revenue is came from advertising, but what type of advertising?
If you've wondered where Google gets money from all that - apparently the answer is primarily the financial services sector. Searches for "cheaper homeowner loans" or "remortgage with bad credit" can bring up to $ 50 per click for the search giant. That is $ 50 per click - which does not necessarily even a web user is going to be a customer.
An analysis conducted by Internet marketing specialists WordStream identified the top 20 industry sectors of ads most popular keywords on Google Search with surprising results.
However, radical and innovative techniques Google might want to be your public profile, is the industry plain old insurance represents, these calculations, a whopping 24% of the 10,000 keywords - and pay an estimated $ 54.91 per click for competitive keywords. Loans come in second with 12.8%, with a cost per click of $ 44.28, and the mortgage of 9% and $ 47.12. As Larry WordStream Kim wrote in a blog, is because "these industries can afford to pay much to acquire a new customer."
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| Infographic Google advertising CPC |
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